What's going on, guys? Matthew Sabia here.
Now, you guys have basically been
begging me to make more affiliate marketing videos.
In this one, I'm going to do something
pretty special and really over-deliver.
I'm going to show you how to build the exact case study file
that's responsible for generating over a quarter million dollars in pure profit affiliate
sales over this past year.
Not only that, I'm going to be showing you exactly the traffic
source that we use to get hot buyer traffic to this funnel as soon as tonight.
You guys are
ready for this, let's strap in and get started.
I'm going to show you guys exactly how to build a
We're going to go over how the whole thing works.
I'm going to show you how to build the
video for the funnel, which is very, very simple.
You can do it on any computer, you don't need
any video skills, you don't need to be on camera.
I'm going to show you how to setup your email
funnel, and how to get traffic to that funnel as soon as tonight.
Without further ado,
let me hop onto my computer.
I first want to show you the results of this funnel from
over this past year, like I was telling you.
Then we're going to hop right into my ClickFunnels
account, I'm going to show you how to build this funnel yourself, and I'm going to link to this
funnel down below as well.
If you guys want, link below in the description, it's going
to import this funnel into your account, all you need to do is replace the video,
replace it with your affiliate links, and you're going to be good to go.
you build your first case study file, it's very, very important that you click the like button
It really helps out this channel, the YouTube algorithm, and leave
a comment down below as well.
If you have any comments, questions whatsoever,
I read and reply to most of them now.
Of course, click subscribe if you want to see more videos
But without further ado, let's go ahead and jump right into this.
All right guys,
here we are inside of one of my JVZoo accounts, and what I want to do is head over here to my
account and click on JVZoo pay.
As you guys can see here, on this account, I've generated just
over $744,000, 718,000 of which has been paid out.
It's too much money coming in, so you
guys can really see the potential of this.
For all the really cynical people who say,
"That's probably a product that I'm selling, I'm doing it as a vendor, not as an affiliate.
Well, what I could do for a little bit more proof is actually head over here to affiliates and click
on affiliate dashboard.
I'm going to come down here, and I'm going to set this to the beginning
of this year, to the day that I'm filming this video.
January 1st, to today, I'm going to click
If you look down here, you'll see that we generated $229,000 just under a quarter of a
million dollars, in affiliate earnings this year.
I'm actually going to go ahead and blow this
up, just so you guys can see.
We have the full breakdown, the stats here.
Now I am going to go
ahead and blur out the actual product names we've been promoting, mostly because I don't want
this video to go on to get a million views, then I'm responsible for people not following
my tactics accordingly, and sending these poor vendors a bunch of garbage traffic, and
then I get a bad name in the industry.
I'm going to go ahead and blur those out, but
you guys can see all the real numbers right here.
You can see that some of these down
here, they actually don't have any clicks through to them.
Those are the upsells, or
OTOs, inside the funnels for these products.
We have one product here for 92,000, 61,000,
42,000, these are all the main products that I promoted this year using these case study
funnels I'm about to show you guys.
Now that you guys understand the power of using case
study funnels for these type of affiliate offers, we're going to hop in my click funnels account,
I'm going to show you exactly how to set this up.
If you guys want, you can steal my exact funnel
by clicking the link down below.
It's completely free, it's going to import it right into your
Let's do a quick breakdown of this case study funnel.
Again, the link
is down below if you guys want to copy this into your account, or just copy what I'm showing
you on the screen right here and build your own.
Now, first thing that we do is send them to this
simple opt in page.
I actually like to put the product logo up at the top right here, then you
guys just replace the headlines.
Insert product benefits, that way your case study video will
Hey, do you want to see how I did X within X? Go ahead, check out this free video, something
Make sure it's linked up to your auto responder, click here to watch the video.
going to take them to the actual case study page.
Now this is it, it's extremely simple.
exactly how I used this tool to generate $718 in 24 hours without paying for ads or an email
You have this little subheading right here.
Obviously, this whole page, it's very salesy, it's
very MMO, but this page converts like crazy.
What you guys want to do is have case study, exactly
how I used this tool to generate, or just benefit, without pain point.
What your leads are going
to want to achieve, whatever niche you're in, without something that they want to avoid.
in and replace the stuff on this page.
Now, the reason you want to do this is to make
sure that you skyrocket your conversion rates and you super pre-sell these leads
before they go to your affiliate link, and they get your vouch for this product.
Now, you may be wondering, well Matt, is that
going to lower the amount of people who click through to your affiliate offer? Well, yes and no.
Maybe just a couple of people who are just really lazy, they're not going to click through.
here's the thing, those people probably weren't going to buy anyways, and if they do watch this
video and they get your vouch for this product, they are much more likely to go ahead and
purchase the product because you're showing them how it works.
Basically, your leads
are coming to this page from your solo ads, or wherever you're driving
traffic, and they're saying, "You show me a pay stub for $72,000 on it,
I quit my job right now and I work for you.
" And you're using this case study funnel
to say, "Hey listen, I quit.
" Makes sense, right? Now what do you want to do for the
case study video that goes on this page? Well, it's fairly simple.
If you're on a Windows
computer, there's plenty of free screen recording apps that you can use.
If you're on a Mac, all
you have to do is open up QuickTime player, click on file and go to new screen recording, and
you can actually record your screen with audio right from the microphone on your computer.
don't need any crazy video editing skills, and you don't need to be on camera if you don't want
Though, I would recommend it, because it probably will boost your conversions a little bit.
People like interacting with real people, okay? As I said, it's very salesy, it's very in your
But I want to show you guys exactly how I structured these videos.
We have this cool
little shot of me counting the money in the beginning of the video.
That really gets peoples'
After that, I show them exactly how I use the tool, I show them the results that
I got, and then a call to action, obviously, to go ahead and click through to get instant
access, which this button is going to lead to your affiliate link.
Now, you guys may notice
that in all my case study videos, including the one I showed you guys earlier, I always put
this little timer in the bottom of the video.
Now, that's there for a very specific reason.
This is called the cognitive completion bias in your brain.
I'm going to leverage that to get
You guys may have noticed before, you may weed through a sales funnel, and you see
a progress bar along the top that completes the further you go along in the funnel.
into a cognitive bias in your visitor's brain that wants to see things completed.
same function as when you're on Instagram, and you see some people put those fake little
progress bars at the bottom of a video, it's much more likely someone will follow through to the
end of the video if they see that timer there.
Now, you guys can put this in there.
Premiere Pro, but I'm sure whatever video editor you're using, there's some simple way to
put that in there.
I highly recommend you guys add that as well.
Basically, the outline of your
case study video should look something like this.
First things first, you want to make sure you have
a hook in the beginning, something to really get peoples' attention and keep them watching, in
my example, obviously we have me counting the physical money, and that's something people see
in every video, they use screen shots and digital stuff.
It really gets peoples' attention, and they
keep watching the rest of the case study video.
Next thing after that, you basically want to have
a tutorial showing people how to use the actual product that you're promoting.
Excuse my sloppy
You want to actually show them how to use the tool to get the results that
they're looking for.
Then speaking of, you want to make sure that you show them some of the results
and really sell them on the benefits of using the product and at the end, you want to close
out with a very strong call to action or CTA, as we'll call it, to click the button down below,
which is going to link to your affiliate link.
Again, just quick recap.
Hook them in the
beginning, do something to get peoples' attention.
Do a tutorial of the product, when
you want to be on-camera, when you just screen record your computer, which is fine for software
tools and products.
Make sure you convince them of the result that you've got using the product,
and then a strong call to action to get them to click the button and go to your affiliate
Now, one thing I like to do on these pages is actually set the call to action button
to not show up until a later point in your video, or maybe until the entire video is complete.
You do that right inside of ClickFunnels, you can have elements not show up for a certain
It's right there in your settings.
Now, let me quickly go over how to actually
find winning affiliate offers to promote.
What I recommend you do is go onto your
affiliate network of choice.
We're using JVZoo in this example because they mostly promote
software products, which work great for these case study funnels.
But if you're promoting things
from Click Bank, Warrior Plus, maybe a private affiliate program like ClickFunnels, you guys
get those recurring commissions every month, go on there and sort the offers by best
converting, especially if you're a beginner, that's going to be the easiest way to find offers
that are pretty simple and easy to promote.
Now something very important you want to do
is make sure you're following up on all these leads who opt in on your case study page with
an email sequence.
You guys can use any email automation tool you want.
There's Aweber, there's
Convert Kit, there's MailChimp, there's Sendlane, they're all basically the same.
You guys hear
me say all the time, don't get romantic about the tools that you use, they're all the same thing
at the end of the day.
Or, you could also use your ClickFunnels account where your actual case study
funnel is to program email follow-ups as well.
If you go into your ClickFunnel settings, you see
you could actually line up emails scheduled to go out when someone opts in.
Decide whatever tool
you want to use, and the place you're going to get the content to put in those emails is from the
affiliate product creator.
If we go back onto our affiliate network, you guys are going to notice
what's called an affiliate or JV page linked on the affiliate offer pages.
Now, this is where the
affiliate product creators are going to give you all the tools and resources you need to promote
Email swipes or email templates, which they're called, go on there, copy and paste
those, just put your own affiliate link in there.
You're going to get custom adds, custom video,
social media posts.
They're going to get you everything you need to be equipped to promote
Okay, once you have all this set, you chose an offer, you built your case study
funnel, and you have your case study video rocking and ready to go, how do you actually
get buyer traffic into this funnel to start generating commissions? Well, what we're going to
be doing is leveraging what are called solo ads.
Solo ads are basically you buying slots on someone
else's email list to promote your offer.
Instead of spending years building up a massive email
list to promote your offers and your funnels to, you're buying spaces on someone else's lists.
You guys are familiar with how influencer
marketing works on something like Instagram or YouTube, where you pay an influencer to
promote your product to their existing followers.
This is the influencer marketing of
email marketing, I guess you could say.
You're paying another marketer to send an
email with your link to their list.
Now, the main website you're going to be using for
this is called Udimi.
You can click the link down below, and that's actually going to
give you $5 off your first solo ad.
Yeah, it's an affiliate link, so I'm going to get $5,
It's kind of like a win-win.
If you guys want, a little bit of disclosure, I know some
people get triggered about that for some reason.
I know I'm going to get $5 if you guys click
But what we're going to do is navigate over to Udimi.
com, and you simply
want to go and try and find solo ad sellers that are selling traffic in the same niche
as your affiliate offer.
As you can see, we can sort by how much the cost per click is,
this is how much they're going to charge per click to your landing page and to your affiliate
You can also sort by the number of buyers who actually got sales from the promotions
that they bought from the solo ad sellers.
For example, we'll go over here to Glen's offer.
If you look up here, we can see how many return buyers that Glen has had before, we can see that
he has a ton of positive feedback, he typically responds within an hour, and about 43% of people
who buy solo ads from Glen's list actually make sales.
Now, one thing to keep in mind, if you're
using solo ads consistently, after a while, you're going to be using the same sellers over and over
If someone's getting sales on your offers, you're going to be consistently using their solo
ads, and buying from them over and over again.
They're going to give you deals,
you're going to build a relationship, you're going to go on a couple dates, things are
going to get pretty serious.
Before you know it, you're engaged and you've got a couple of kids
and you have an affiliate marketing empire.
Now when you're first starting out, though,
and you're trying to find good sellers, Udimi gives you a couple of tools to filter
through the people on here.
Down below here, you can see we're going to decide how many
visitors we want, how many clicks through to your offer.
Then after a while, you're going
to be able to calculate how much one visitor is worth to you once you start to see how
many sales you get from your affiliate offer.
You really do the math in your head.
thing I highly recommend you to do is only buy what's called prime traffic.
quality traffic that you buy from people, sure, it's going to be a
little bit more expensive, but the conversion rate is going to be much
I'd recommend you buy prime traffic, right in the beginning.
Especially, if you have
a smaller budget.
Which again, I know, it's a little bit ironic, you have a smaller budget,
you're going to be spending a little bit more, but you're going to get more results for the money
that you're putting in.
Make sure you're always buying prime traffic from top tier countries,
it is going to be worth it, take my word for it.
Now, Udimi offers some really great other
Like you can save premade ad tech.
Let's say you're sending out the same promotion over
and over again.
You can save it in there instead of copying and pasting it every time.
add friends, you could message the solo ad buyers and negotiate things and figure out when they're
going to send it, maybe they'd actually help you out with your copy sometimes.
the number one place I'd recommend to go buy solo ads.
You can see exactly how much it's going
to cost right down here, you want to schedule it.
Then down here, you can actually decide the
content that you want the solo ad seller to blast out to their list.
Now when you're giving
them the link, like we went over earlier, you want to make sure you have an opt in page
that goes before your case study video.
Because you want to make sure that you're building
your own email list to promote offers to, from the solo ad sellers leads.
When they send someone to a link, it's going to go to your opt in page, where
someone's going to enter their name and email.
Now you have the same lead that was on their list,
then you can promote to them again and again.
Make sure you're sending your solo ad traffic
to an opt in page.
It's extremely important.
Don't just send them to the case study video page,
and if they don't buy, you've lost them forever.
Make sure you can follow-up with them.
guys, is essentially it.
You can go out there, steal my exact case study file that, again, is
responsible for over a quarter million dollars in pure profit affiliate sales over this past
year, on one, single affiliate network.
Start buying some solo ads, building your own email
list, and get your own affiliate commissions as soon as tonight.
Guys, again, as always, I really
hope you appreciate this video.
The next one's going to be a little bit different.
to do be doing more case study videos like this.
I know you guys like the affiliate marketing
But I am going to be making more e-commerce videos, which is my main bread and butter
business model that I use day in and day out.
I'm going to be doing more of those videos.
please, make sure you smash the like button down below.
It really helps out with the YouTube
If you have any questions whatsoever, leave it in a comment down below.
I read and
reply to as many as I possibly can.
Of course, click the subscribe button if you want to see
more videos like this, and turn on notifications to see my live business building livestreams
we do on this channel all the time.
Guys, again, my name's Matthew Sabia, I
really hope you enjoyed this video.
Be great, be blessed, I'll talk to you guys next time.
So, we are in line right now to see the tree, Rockefeller Center.
We need to
stand in line six feet apart.
We've been here for 2 hours and 35 minutes.
line starts way down there.
Welcome to 2020.